After years of working in financial services, Jon Stein realized that most products—especially those created for sophisticated individual investors—were not made with customers in mind. He also saw an opportunity to change all that with the thoughtful application of technology. At Betterment the mission is to deliver “better results in less time, with more peace of mind” for investors.
Watch a recent interview with Jon about creating Betterment.
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Betterment is the largest independent robo-advisor, helping people to better manage, protect, and grow their wealth through smarter technology. With more than 175,000
customers and over $5 billion
in assets under management, the service offers a globally diversified portfolio of ETFs, designed to help provide you with the best possible expected returns for retirement planning, building wealth, and other savings goals. Betterment also helps customers get on track for a comfortable retirement with RetireGuide™, a retirement planning tool that lets people know how much they should save and if they are investing correctly.
Betterment is a CNBC Disruptor 50 and Webby award winner, and it has been featured in the New York Times, Forbes, and the Wall Street Journal. Betterment helps people to achieve a smarter financial future with minimal effort and for a fraction of the cost of traditional financial services. Learn more here.