Our mission is to help people turn everyday investments, no matter how small, into their dreams, no matter how big.
It can feel big, like retiring early. It can feel urgent, like investing in a climate-conscious portfolio. Or it can just feel helpful, like using recurring deposits so you never forget to save.
That's where we come in. We're here to simplify overly-complex ideas. To help you set goals and give purpose to your money. To build peace of mind into your financial future.
We do that by combining easy-to-use, automated investing technology with great advice so you can make "better" what you want it to be.
Sarah Levy, CEO
"The bottom line: Betterment is a clear leader among robo-advisors."
"Betterment pioneered the robo advisor industry as we know it today."
"This app is a good option for those who want more hands-off investing..."
Assets under management
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The year we changed everything