Investing made easy

Award-winning technology meets decades of investor know-how
to help your money grow for the long run.

Investing made easy

Award-winning technology meets decades of investor know-how
to help your money grow for the long run.

Invest the way you want.

Choose from expert-built, curated portfolios to customizable investment options—all using low-cost ETFs.
Save more on taxes.

We use tax-loss harvesting to turn market dips into tax savings, lowering your tax bill and leaving you with more in returns.
Ongoing optimization.

We continually monitor your investments, rebalance your portfolio, and reinvest your dividends for you.

1. Tell us a little bit about yourself.

Everyone’s financial situation is different. Get personal recommendations based on what you want to accomplish, whether that’s retirement or simply building wealth.

2. Choose how you want to invest.

Pick one of our diversified portfolios that interests you. They’re built by experts using low-cost exchange-traded funds.

3. We put your money to work.

Automated trading, rebalancing, and dividend reinvestment, we put our technology behind every dollar you invest.

Results that speak for themselves

Since its launch, our Core portfolio has delivered over 9% composite annual time-weighted returns after fees.**

As of 12/31/2024, and inception date 9/7/2011. Composite annual time-weighted returns: 12.7% over 1 year, 7.9% over 5 years, and 7.8% over 10 years. Composite performance calculated based on the dollar-weighted average of actual client time-weighted returns for the Core portfolio at 90/10 allocation, net of fees, includes dividend reinvestment, and excludes the impact of cash flows. Past performance not guaranteed, investing involves risk.

Tax savings could help pay your fee.

Nearly 70% of customers had their advisory fee covered by tax-loss harvesting.

Proximate disclosure: Based on 2022-2023. Tax Loss Harvesting+ (TLH+) is not suitable for all investors. Consider your personal circumstances before deciding whether to utilize Betterment’s TLH+ feature. Fee coverage and estimated tax savings based on Betterment internal calculations. See more in disclosures.
Recurring deposits can help you earn more.

Customers using recurring deposits earned nearly 3% higher annual returns

Based on Betterment’s internal calculations for the Core portfolio over 5 years. Users in the “auto-deposit on” groups earned nearly an additional 2.5% over the last year and 2% annualized over 10 years. See more in disclosures. See more in disclosures.

Pay for a wedding
Save for education
Buy a home
Build wealth

"Saves the stress and hassle of handling retirement savings myself."

David S.
"I trust the automated algorithms better than my picks."

Eric K.
"It's a good "set-it-and-forget-it" investing tool for my family."

Casey M.

SEC-registered investment advisor.

Which means we’re legally bound to put your interests first when investing your money.
Learn more
SIPC coverage up to $500K.

Member of SIPC, which protects securities customers of its members up to $500,000 (including $250,000 for claims for cash). Explanatory brochure available upon request or at www.sipc.org
Fees in line with service.

We’re motivated by what’s best for you, our fees are tied to how your account grows.

A low fee for big dreams.

For just $4 a month or 0.25% annually, you get all the benefits of automated investing: expert-built portfolios, ongoing guidance, and tax-efficient strategies at just a fraction of the cost of a traditional advisor.

A person on a cash hammock looking at a phone with a card that says investing for rainy-day fund and vintage car.

Looking for more? Put a team of advisors in your corner with Premium.

Get on-demand support and a tailored plan from our team of financial advisors. No matter your goals or situation, they’ll offer guidance so you can take every step with confidence.

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Investing made easy