Many advisors get paid to recommend certain investments, so they recommend them - even if it’s not what’s best for their clients. This is a complete conflict of interest. And it can ultimately hurt you, the investor, by negatively impacting returns.
That means there are no hidden fees. We only choose investments and make recommendations that we determine are best for you and your goals.
We built our platform from scratch. That means we can help manage and grow your investments in a way that many traditional investment providers simply can’t.
By automating many of the manual, time-consuming processes of traditional advisors, we aim to minimize your taxes and increase after-tax returns.How we minimize taxes >
We use technology to minimize our costs and help maximize your savings. We also charge no trade or transaction fees, ever.Our pricing >
With a focus on design and a better customer experience, we’ve created an interface that is clear, comprehensive, and easy to use.
Our award-winning customer support team is available to you 7 days a week if you have any account questions.Contact us >
The Betterment portfolio would have outperformed the average private client investor in almost all periods over the last decade.
Betterment Securities is a member of SIPC. Securities in your account protected up to $500,000. For details, please see www.sipc.org.
As an SEC- and FINRA-regulated Broker Dealer, Betterment Securities follows a strict set of rules designed to protect our investors' accounts.
The Betterment portfolio is designed to achieve optimal returns at every level of risk. Through diversification, automated rebalancing, better behavior, and lower fees, Betterment customers can expect 4.30% higher returns than a typical DIY investor.
Our Tax Loss Harvesting+ systematically finds embedded capital losses to lower investment taxes and increase after-tax returns.
The better we know you, the better advice we can give – which is why you can securely sync your outside investments to Betterment. You can see your total net worth in one place, and we can advise you on how much you're losing to fees and idle cash.
Each investment portfolio is designed to get customers optimal investor returns. Our goal-based investing framework and advice algorithm let customers know if they are on track to reach their investment goals like Retirement or a Safety Net Fund, in seconds.
We've been called "the Apple of Finance," in part because of our delightful UX. Use one login to access and manage multiple portfolios with our intuitive dashboard. We offer the flexibility to invest in taxable accounts, IRAs, and trusts.
By handling every part of the investment process we provide the best possible experience to customers. This means some of the fastest cash transfers in the industry, tax forms available at the earliest possible date, and tighter security because of less exposure to third-party risk.
We put every cent of your money to work by purchasing fractional shares, which means no loss of performance due to holding cash. Ask any other online investment manager if they're able to do that.
Our investment experts constantly evaluate the best ways to put your money to work. Betterment portfolios are completely liquid, and you can access your money at any time.
Holistic Financial Planning
Quantitative & Behavioral Finance
Quantitative Portfolio Management
Capital Markets & Trade Execution