Quick Facts
Enchanted Fairies is your child’s favorite, can't-stop-talking-about-it experience and storybook fine art portrait studio.
Industry: Photography
Number of employees: 98
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Slow onboarding
Previous providers required a lot of manual coordination and follow-up, especially during onboarding. When vendors were unresponsive, their lean HR team had to step in—adding unnecessary stress and time. -
Lack of service and responsiveness
Support was impersonal and inconsistent. Without a dedicated contact, it was difficult to get clear, reliable answers—just generic service queues and call centers. -
Gaps in financial guidance and support
Beyond basic retirement savings, there weren’t many tools to help employees plan holistically. Features like college savings and access to live financial guidance were missing.
Challenge
As a fast-growing company built on delivering magical, confidence-boosting experiences to children, Enchanted Fairies needed a 401(k) provider that could offer the same level of care behind the scenes. With over 40 locations and continued expansion underway, their team needed a solution that was intuitive for employees, light on administrative burden, and backed by responsive, expert support.
Previous providers made plan administration time-consuming and impersonal—lacking dedicated contacts, helpful planning tools, and guidance employees could actually use. The team needed more than just a retirement plan. They needed a partner.
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A seamless switch
Betterment at Work helped handle the transition from their previous 401(k) provider—minimizing disruption and effort for the team. Even when the former provider was unresponsive, the Betterment at Work team kept things on track and took the lead on communication. -
Built to scale
As Enchanted Fairies grows, Betterment at Work’s platform and support flex to meet evolving needs. With 40+ locations and more on the way, they needed a benefits partner built for expansion—and they found one.
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Empowered employees
Team members can make their own updates, access planning tools, and get personalized reminders—all without HR involvement. The experience feels intuitive and supportive—making financial planning feel less overwhelming and more actionable. -
Dedicated support
From implementation to audits, Betterment at Work’s team offered proactive, hands-on guidance every step of the way. Having a single point of contact eliminated confusion and gave the team confidence in every decision.
"My 401(k) implementation experience was hands down the best I've ever had.”
CEO at Enchanted Fairies
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Saved thousands
Enchanted Fairies had a 5% reduction in 401(k) administrative costs after switching to Betterment at Work. -
Increased satisfaction
In a recent internal survey, employees reported a 5 out of 5 satisfaction with their new 401(k) benefit. -
Reduced workload
Our fully automated platform gives employees control and reduces administrative burden on the HR team.