Betterment vs. Guideline
Compare 401(k) providers by investments, fees, employee experience, service and support.
Betterment | Guideline | ||||||||
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Fees | |||||||||
Ongoing Administrative (Employer pays) | $42/mo + $4/participant/month (Standard)⁴ |
$49/month + $8/participant/month (Core) $79/month + $8/participant/month (Flex) $129/month + $8/participant/month (Max) |
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Estimated fund fees (Employees pay) | 0.06%³ |
0.07%⁴ |
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Investment management (Employees pay) | 0.25% on assets annually ($2.50 for every $1,000) |
0.08% on assets annually ($0.80 for every $1,000) |
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Terminated participant fee | None |
$4/month (after 90 days) |
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Investments | |||||||||
Funds | Indexed Exchange Traded Funds (ETFs) |
Indexed Mutual Funds |
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Portfolios | 509 (across 6 strategies, plus Flexible Portfolio Strategy) |
6 (1 strategy, plus customized participant strategies) |
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Automatic allocation adjustments | |||||||||
Flexibility | Participants may choose their own allocation |
Participants may choose their own allocation | |||||||
Socially responsible investments | 3 managed portfolio strategies: Broad Impact, Social Impact, Climate Impact |
2 large cap equity funds | |||||||
Additional investment strategies | Socially Responsible (3), Goldman Sachs Smart Beta, BlackRock Income |
None | |||||||
Number of individuals involved in investment advisory services¹ | 17 |
3 | |||||||
Employee Experience | |||||||||
Platform scope | Holistic advice across all saving and investing goals |
401(k) only | |||||||
External account syncing | |||||||||
Personalized retirement planning tools | |||||||||
Tax coordination strategies to help maximize returns | |||||||||
Mobile app | |||||||||
Access to human advisors² | |||||||||
Service and support | |||||||||
3(38) Investment Fiduciary | Standard |
Standard | |||||||
3(16) Administrative Fiduciary | Standard |
Standard | |||||||
Online signup process | |||||||||
Automated compliance support |