Key Questions about Getting Started as an Advisor

Explore our rundown of the most common questions asked by advisors who are new to Betterment.

What are the requirements for partnering with Betterment Advisor Solutions?

In order to partner with Betterment Advisor Solutions, you must be affiliated with a registered investment advisor.

What does a partnership with Betterment Advisor Solutions entail?

Betterment Advisor Solutions typically partners with registered investment advisors through a shared fiduciary oversight model. Betterment LLC, a registered investment advisor, acts as a sub-advisor to each advisor’s client accounts, and contracts separately with each advisor and each underlying client.

How do I get started and how long does it take to implement the platform in my practice?

The sign-up process for Betterment Advisor Solutions is entirely digital and typically takes a few business days to implement. So long as your firm is registered with the SEC or with a state and has a CRD number, please follow this link to get started. Once we receive your application, we will process it in approximately five to seven business days. Please note that the due diligence process may take longer for newly established firms. Once your firm has been activated on the platform, we will send you a welcome package and you can begin managing accounts on the platform.

What is Betterment Advisor Solutions?

Betterment Advisor Solutions is a solution for advisors and clients alike, designed to streamline the investment process and accelerate an advisor’s ability to serve its clientele via an innovative digital wealth management platform.

Betterment Advisor Solutions gives firms the tools they need to help take care of front- and back-office operations. By providing advisors with automated workflows and innovative technology, Betterment Advisor Solutions allows firms to spend more time in front of their clients, so that they can win new business and strengthen existing relationships.