Betterment's data team helps the company measure performance on a number of metrics.
In the video below, learn what steps we have taken to "bootstrap" our internal data team.
At Betterment, we’ve learned to crave data. As we commute to work in the mornings, we peruse our daily ‘Ticker Tape’ email—a quick summary of all our key business growth metrics. For many of us here at Betterment, this is the very first thing we read in the day.
Then, arriving at our office, only a few steps into our work space provides a line of sight to our ever-present dashboards. These show data visualizations and trends. If you want to dive in a layer further, any employee can find team-specific reports and data-sets through our self-serve platform.
For our more than 75 employees, it has become business as usual to use data on a regular basis to gather insights, make decisions and stay informed. Behind the scenes, our data-compute platform quietly facilitates.
Driving by Numbers, Thoughtful Implementation
We wanted a lean process to support a small, highly efficient data team, along with a lightweight technology stack that our developers can get behind, and tooling that empowers analysts.
In this tech talk, I provide the inside look into key challenges as well as decisions that we made at Betterment to successfully bootstrap our data team. And we did it with a sense of humor, a desire for pragmatism, and without breaking the bank.
CI/CD: Standardizing the Interface
Meet our CI/CD platform, Coach and learn how wee increased consistent adoption of Continuous Integration (CI) across our engineering organization. And why that's important.
Cash Analysis Methodology
Betterment's cash analysis aims to provide smart feedback when we think you have extra cash that could be earning you more value if it were in a higher yield account.
Displaying Performance to Shape Better Investor Behavior
Understanding your accounts’ performance can feel complicated. We’re advancing how we display performance to help answer your questions and make stronger investment decisions.
Explore your first goal
This is a great place to start—an emergency fund for life's unplanned hiccups. A safety net is a conservative portfolio.
Whether it's a long way off or just around the corner, we'll help you save for the retirement you deserve.
If you want to invest and build wealth over time, then this is the goal for you. This is an excellent goal type for unknown future needs or money you plan to pass to future generations.
Explore your first step toward a better financial future
Invest without the hassle. We manage your portfolio, offer expert allocation advice, and take care of the manual trading work.
Whether retirement is a long way off or just around the corner, we'll help you plan for the retirement you deserve.
Get answers to your questions about Betterment. We can help you become more confident with your money.