Joseph Shure, CFP®
Senior Product Manager - Engagement, Betterment
Joseph and his team drive efficiency and delight in building tools for Betterment’s customer-facing teams. Earlier, he served hundreds of clients as a financial planner at LearnVest (acquired by Northwestern Mutual) before joining the team that built that company's financial planning algorithm. He holds a B.A. in History from Rutgers University.
Articles written by Joseph
Test Big or Go Home
Running lots of small split-tests made my team feel productive and gave us plenty to talk about. But it failed to answer the questions that mattered most.