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Investor's Business Daily

What Betterment Is Telling ETF Investors Shaken By Volatility

By Aparna Narayanan

Ater five years in the business, robo-advisor Betterment thinks it has a handle on what stresses out ETF investors and what works in de-stressing them.

This year, evidence of the stress came early. Fewer customers logged into Betterment’s portal in January — a fairly typical reaction when markets are more volatile. Among those that did, the automated-investing platform saw marginally increased activity.

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This article originally published February 10th, 2016 on Investor's Business Daily


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