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Robo-Advisors Are on the Rise

By Robert McGarvey

A more foundational question: why now are robo-advisor firms taking off? Jon Stein, CEO of Betterment, a New York based robo firm that recently closed a $100 million funding round, said that it’s become easier to build “significant computing platforms.” He pointed to open source software and cloud-based services that have let robo-advisor firms scale on the fly, without costly front-end investments.

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This article originally published April 3rd, 2016 on TheStreet


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