The Recession Generation: How Millennials Are Changing Money Management Forever
By Samantha Sharf
Betterment has a more authentic pedigree for its audience.
It allocates their money across 13 low-cost stock and bond ETFs based on an investor’s age, goals (emergency fund or retirement) and type of account (taxable or IRA). The fee ranges from 0.35% of assets down to 0.15%. “ We are the leaders of a movement that now has a sense of inevitability about it that it didn’t four years ago,” says Stein.
You can view the complete article in the August 18, 2014 print issue.