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New Fiduciary Rule For Financial Advisors Moves The Needle, But In Which Direction?

By Jamie Hopkins

Betterment, for example, is a retirement-oriented robo-advisor aiming to serve this market and comply with the fiduciary rule. In an interview with Betterment CEO Jon Stein, he said that he was “so excited about this rule because one of the reasons we started Betterment, was to empower clients and give the mass-market good advice about their investments.”

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This article originally published June 14th, 2017 on Forbes.