Guest Post on FinancialPlanning: Beating a Robo Takes More Than Time and Skill

By Dan Egan

Ric Edelman once said that there are three key things you must have to be a good do-it-yourself investor: time, desire and knowledge.

Maybe that was a good option a decade ago. But today, time, desire and knowledge are not sufficient to rival some of the best options for managing portfolios. Technology now offers a better option than a flesh-and-blood human constantly monitoring positions. It’s typically faster, more robust, less emotional, less likely to be biased and can work across thousands of accounts concurrently. And it can help you serve many more clients than you ever could alone.

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This article originally published August 3rd, 2015 on Financial Planning.