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With Fidelity Partnership, Betterment Goes Mainstream

By Matthew Zeitlin

Betterment, the four year old automated web-based financial advisor, doesn’t just want to be the place where you park your savings, but also a new feature for old-school financial advisors. The company is rolling out a platform for financial advisors, diversifying its business from its online wealth management platform aimed at individuals.

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This article originally published October 15th, 2014 on Buzzfeed.