Betterment’s Fighting Words For Robo-Advisor Rivals
By Steve Garmhausen
But Betterment, which preceded them, has the advantage when it comes to innovation, its chief says.
“The long-term challenge of larger incumbents is that they would like to take a different approach but are lacking the technical talent and the customer alignment to do so,” Betterment CEO Jon Stein tells FinancialAdvisorIQ.Read the Original Article
This article originally published January 2nd, 2019 on Barron's