Betterment Takes on the Wall Street Establishment

Your investment strategy might be good, but what if it could be better? That’s exactly what Betterment, a NYC startup that’s disrupting the brokerage business, is aiming for. The company uses a straight-forward investment approach driven by tech to deliver results. Betterment Founder and Chief Executive Officer Jon Stein talks to Bloomberg’s Shelby Holliday as part of the “New Hack City” series.

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This article originally published October 21st, 2014 on Bloomberg TV