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Betterment makes its first move into financial planning beyond robo-advising

By Emma Hinchliffe

The best-known robo-advisor is getting into the higher-end financial planning business.

Betterment, founded in 2008 as an online investment service with no minimums, is expanding its offering with two new tiers for higher net-worth investors who want a human looking at their accounts along with the company’s robo-advisor system.

Betterment Plus will let customers with at least $100,000 in assets get an annual planning call from IRL experts and email advice throughout the year. Betterment Premium gets customers with at least $250,000 in assets unlimited access to experts throughout the year.

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This article originally published January 31st, 2017 on Mashable