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Diversification

Diversification in a portfolio helps you mitigate risk while pursuing returns, creating a smoother ride toward long-term performance. Understand diversification, and you'll understand what makes for a solid investment strategy.

What a Trip to the Casino Can Teach You About Investing and Risk

What a Trip to the Casino Can Teach You About Investing and Risk

Learn the ins and outs of how gambling works from a quantitative investor, and use it to your advantage in investing for the long term.

Your Portfolio vs. “The Market” – Comparing Apples to Fruit Salad

Your Portfolio vs. “The Market” – Comparing Apples to Fruit Salad

When you order fruit salad, you don’t expect it to taste like a single apple. If you’re invested in a diversified portfolio, it’s unrealistic to expect it to behave like Apple or even only U.S. stocks.

Understanding Betterment’s Portfolio Strategy

Understanding Betterment’s Portfolio Strategy

Here at Betterment, we invest in low-cost, globally diversified funds. Learn more about what we invest in and what it means for your portfolio.

Recent Articles

Understanding Our Flexible Portfolios

Learn how advanced investors can take more control over their portfolio by modifying the weightings of individual asset classes.

Diversification: Winning the War by Losing Battles

Diversification involves knowingly accepting some individual losses in order to gain long-term returns.

4 Myths About Diversification

What is diversification? Many investors know that they should be diversified, but don’t understand what that really means. Here, we break it down for you—along with four big misconceptions about being diversified.

Quiz: Do You Understand Diversification?

Research shows most people don’t understand how much diversifying their investments impacts their performance. We’ve created a quiz for you to see how much you know about investment diversification.

Should I Own Stock in the Company Where I Work?

Buying a company stock at a discounted price can also be worthwhile—if you remember to diversify as soon as possible.

Why You Should Invest Beyond U.S. Stocks

Your Betterment portfolio is internationally diversified. Here are three reasons why that’s essential for managing risk over time.

Where in the World Are You Invested?

Betterment's portfolio diversification includes holdings across 102 countries. Explore where your money is invested with our widget.

Diversification and Performance: Two Portfolios

The Betterment portfolio has historically outperformed a DIY benchmark portfolio by as much as 1.8%. Take a look.

Seeking the Other Kind of Alpha: Diversification

You know there's value in intelligent asset allocation, but are you getting the full benefit of true diversification?

Five Reasons Diversification Is Trickier Than You Think

Like picking dinner from a large buffet, in picking funds we tend to take one of everything that is offered -- rather the right amount of just a few things.

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