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Betterment's Story

Betterment changed the financial industry. Our story is one of fighting for our customers, advocating on financial legislation, and creating a product that helps to deliver better financial advice to more people.

Related Posts

CEO Jon Stein: How You Shape Betterment’s Vision For 2019

How you use Betterment and what you tell us shapes our future. Betterment CEO Jon Stein describes what he’s hearing from customers and how those ideas are changing what we’re building in 2019.

Jon Stein on “How I Built This:” Reflecting On Our Story

Jon Stein joins NPR’s Guy Raz for an episode of “How I Built This” to look back at how Betterment started, what mistakes were made, and how they turned into learnings for the robo-advisor we are today.

The History of Betterment: Changing an Industry

We launched in 2010. Today, with billions under management and hundreds of thousands of happy customers, Betterment is the largest independent robo-advisor.

Related Posts

Financial Resources For Women’s History Month

Join us as we celebrate Women’s History Month. Explore our personal recommendations for featured organizations, financial content, and more below.

Betterment’s Women Leaders Share Their Best Career Advice

Nine women leaders across Betterment talk about their work, leadership, and advice for the next generation.

A Financial Guide To Black History Month

Join us as we celebrate Black History Month with the Black at Betterment employee resource strategy group. Explore their personal recommendations for featured organizations, financial content, and more below.

How Betterment’s Climate Impact Portfolio Was Born

At Betterment, our work is just beginning. Our Climate Impact portfolio is as much a process as it is a product. We see it as a continuation of a conversation with our customers, who told us in no uncertain terms, that climate change matters to them.

The Pursuit Of Betterment’s New CEO (And Finding Happiness Along The Way)

Jon Stein is delighted to announce the appointment of Sarah Kirshbaum Levy as his successor and new CEO of Betterment.

What the Ultimate Betterment User Looks Like

We're going to break down how to get the most value out of the goal-based money manager Betterment is designed to be.

Can You Be Creative In A Regulated Industry?

Regulated industries turn out plenty of bad and boring creative. But it doesn’t have to be that way. Here’s how we think about creativity.

Betterment’s Employee Demographics And Our Commitments To Doing Better

We share details on the makeup of Betterment’s employees, our initiatives for diversity and inclusion, and how we’re encouraging progress within the fintech community.

Taking Action Against Racial Injustice

Betterment shares with our customers how we’re taking action against systemic racial injustice.

If We Aren’t Changing The System, We’re Perpetuating It

Betterment will not stand for the unequal treatment of Black people in our company, in our communities, or in our country.

See details and disclosure for Betterment's articles and FAQs.