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Behavioral Finance

How do humans make decisions? Research from behavioral finance shows that investor success is often shaped more by their behavior—their savings, expenses, and response to markets—than by market prices themselves. Understanding behavioral finance can shape the way you invest.

Why Stock Market News Might Be Misleading You

Why Stock Market News Might Be Misleading You

Learn to separate the meaningful information from the noise. Knowing the right way to interpret market news can help us to make smarter decisions about how to manage our investments.

What Lottery Winners Lose Out On Because of Human Behavior

What Lottery Winners Lose Out On Because of Human Behavior

Research shows that lottery winnings—and other major cash windfalls—can make life more complicated than you might expect. Converting it into a lifetime of financial stability takes some careful planning (and maybe some help).

How You Can Reach Your Investment Goal—Even When You Veer Off-Track

How You Can Reach Your Investment Goal—Even When You Veer Off-Track

We highlight all of the intelligent strategies we use to help protect you from market downturns as you approach the target dates for your goals—and discuss the actions you can take if your goals become off-track.

Recent Articles

Lifestyle Creep: The Biggest Threat to Financial Planning

Lifestyle creep can severely impact financial planning by spending more income over time than we plan on saving.

Manage Your Cash the Modern Way With Two-Way Sweep

Manage your cash the modern way—effortlessly. Try out Two-Way Sweep, our latest in cash management technology.

Investing’s Pain Gap: What You Put Up with To Earn Returns

Markets are frustrating—especially when you look at a year’s worth of returns. Year to year, you can easily experience what we call the pain gap. The key is to not let the pain gap create a behavior gap between your account and market performance.

Our Evidence-Based Approach to Improving Investor Behavior

Betterment’s rigorous testing helps to ensure that we know what works (and what doesn’t) when it comes to improving design and investor outcomes.

A Live Q&A with Betterment’s Managing Director of Investing

Here’s a recap of our online educational question and answer session with our very own Dan Egan, Betterment’s Managing Director of Behavioral Finance and Investing.

This Year, Don’t Make Resolutions—Create Habits

Make it easier to accomplish your goals by making the execution as effortless as possible.

Experiencing Short-Term Losses Is a Part of Long-Term Gains

Far from unusual, downturns are an integral part of even the highest returning investments.

How We’re Meeting Our New Year’s Goals: Better Habits

In 2016, we’re creating real habits to achieve personal life goals.

Why’d I Do That? Never Forget with the Investing Journal

The Investing Journal is a new Betterment feature that allows customers to add personal notes to transactions.

Betterment Customers Stay the Course, Steer Clear of Behavior Gap

Research from Betterment’s behavioral team shows that most investors with Betterment achieve full investment returns and do not attempt to time the market.

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